Want to use Mailchimp to send newsletters, updates, or promotions to your Punchpass customers? You can connect your Mailchimp account to Punchpass in just a few steps. Once it's set up, your active customers will sync automatically to your Mailchimp audience.
Here's how it works and some important considerations to keep in mind.
Who can use this feature?
Our Mailchimp integration is available on all plans.
How to Connect Mailchimp to Punchpass
Follow these simple steps to connect your Mailchimp account to Punchpass:
Step 1: Navigate to the Punchpass Integrations section
From your Punchpass dashboard, navigate to Manage > Settings > Integrations.
Step 2: Connect to Mailchimp
Click the Connect to Mailchimp button. This will open a new window where you'll log into Mailchimp and grant Punchpass permission to connect.
Step 3: Authorize Punchpass
You can create a new account here, though we recommend you do that beforehand. You'll be asked to confirm the authorization.
Step 4: Choose Your Audience
After authorization, you'll be brought back to Punchpass to select the Mailchimp audience list where your customers will sync. You can only connect to one list at a time.
Step 5: Save Your Settings
That's it! Your customer list will start syncing automatically. 🎉
Importing Your Customer List from Punchpass to Mailchimp
Once connected, Punchpass will automatically attempt to export the customer list in Punchpass to your selected audience list in Mailchimp.
After the initial connection is created, Punchpass will check regularly for new customers to add to your Mailchimp audience.
What Information is Shared Between Punchpass and Mailchimp?
Here’s how the integration works:
✅ Synced:
All active (non-archived) customers
Names and email addresses
❌ Not Synced:
Archived customers
Customers without an email address
Phone numbers, birthdates, and other custom fields
Unsubscribe preferences
Customers marked as “Do Not Email” in Punchpass will still be added to your Mailchimp list as subscribed. Likewise, if someone unsubscribes in Mailchimp, that change won’t update their Punchpass profile.
If You're Moving to Mailchimp from Another Email Service
If you've been using another email service integration with Punchpass (such as Mailerlite):
After setting up the Mailchimp integration, only newly added customers will automatically sync from Punchpass to Mailchimp
To import your existing Punchpass customers, please export your mailing list directly from your previous email service and import it into Mailchimp.
Reviewing Subscriber Information in Mailchimp
In Mailchimp, click on Audience to view your list of contacts and customers. Your customers from Punchpass will appear under your selected audience when they're imported.
Frequently Asked Questions
Will the Mailchimp integration import customer phone numbers?
At this stage, our Mailchimp integration only pulls the name and email address across.
If you do need the phone numbers on the Mailchimp side then you could definitely keep the Mailchimp automation in place and then add customer phone numbers periodically by exporting your New Customers list from Punchpass and importing it into Mailchimp.
That process will just overlay their existing Mailchimp account to add the phone number.