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Rebranding Your Business
Rebranding Your Business
Leah avatar
Written by Leah
Updated over 2 months ago

Rebranding your business offers a chance to redefine your brand identity and strengthen your connection with your customers.

Whether you're updating your business name and logo, or simply need to update your business details, this guide will help you manage the key updates in your Punchpass account.


10 Essential Steps for Rebranding in Punchpass​

Follow these step-by-step instructions to cover every aspect of your rebrand, from updating URLs and logos to refining location details and email templates.


1. Update your Punchpass Billing Information

  • Have a new business email address? Contact Punchpass Support to update your billling information and ensure uninterrupted service.

  • You can edit any additional payment information by visiting Manage > Settings > Billing.

2. Update Your Punchpass URL

  • Preferred URL and Go-Live Date: Coordinate with Punchpass Support for your new URL and go-live date. Notify them of your preferred new URL and the planned date at least two business days in advance.

  • Deleting the Current Custom URL: Once you confirm the change with support, Punchpass will confirm the new custom URL is available and replace it with the new one you provided. The team will also set up a redirect to prevent confusion! You'll be notified when the change has been completed.

3. Update General Business Information

  • Navigate to Manage > Settings > General Settings.

  • Edit any outdated business details to match your new brand, such as your business name, contact information, or any other key details your customers need to know.

4. Replace Your Logo and Facebook Sharing Image

  • Go to Manage > Settings > Public Web Pages.

  • Upload your new logo here to make sure all public pages reflect your updated branding.

  • Add a new custom image for sharing classes on Facebook. The recommended dimensions are 1200x628 pixels.

5. Update the Message at the Top of your Schedule

  • Go to Manage > Settings > Public Schedule

  • Scroll down the section labeled "Text to display at the top of the main public schedule" and enter your new messaging.

6. Review and Revise Customer Emails

  • Visit Manage > Settings > Customer Communications to review the emails sent automatically to your customers (like booking confirmations or reminders).

  • Update any old images, names, or contact information within these templates to match your new brand identity.
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7. Review and Revise any Email Templates

  • Visit Manage > Settings > Email Templates

  • Click on the name of any email template to edit the messaging, images, links, etc.

8. Update Your Location Information (If Moving)

If your rebrand includes a move to a new physical location, you have two options in Punchpass:

Option 1: Replace the Existing Location on Your Schedule

  • This method will update all classes associated with the current location to reflect the new address.

  • Go to Manage > Settings > Public Schedule, scroll to the bottom, and click Manage Locations.

  • To edit a location, click on the name to edit it. When you change the name, it will update wherever it appears on your schedule!

Option 2: Add a New Location

  • If you’re adding an additional location instead of replacing the existing one, you’ll need to add this new location as an option for your classes.

  • Steps:

    • Go to Manage > Settings > Public Schedule, scroll to the bottom, and click Manage Locations.

    • Add the new location, or edit an existing one as needed.

    • Once added, update your recurring schedule or individual classes with the new location.

  • Here are some useful guides for updating recurring and individual class locations:

9. Update Your Business Information in Stripe

  • If your rebrand includes changes that impact payment details (such as a new business name or address), you may need to update your information in Stripe as well.

10. Celebrate Your New Branding with Your Customers

Once the updates are complete, check things out for yourself! When you're ready, you can share the exciting news with your customers by visiting the Customers section and emailing everyone on your list.


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